The Future of Cash
Madrid, Spain | 21-22 April 2020
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About The Future of Cash
The Future of Cash conference was the first of its kind to bring together all stakeholders involved in the cash cycle. It typically attracts delegates from central banks, financial institutions, retailers, cash management companies, technology providers and other suppliers.
In previous years, The Future of Cash has formed part of EFMA’s Retail Payments Week. However, since April 2016 the event has reverted to its more traditional format of a stand-alone two day event in order to focus on achieving operational efficiencies within the cash cycle. Previous events have been held in Paris, Vienna and more recently, Athens. Madrid will play host to the 2020 event.

Despite the increasing popularity of digital payment methods, nearly 85% of all retail transactions today are still made with cash, representing around 60% of retail transaction value.
The Future of Cash conference focuses on understanding the changing cash environment and what stakeholders are doing to optimise the cash cycle and to keep cash competitive and relevant. It brings together all stakeholders to discuss new strategies for creating the cash cycle of the future.
This enables them to share their best practices and expertise, with the aim of improving the overall functioning of cash and the cash cycle.
Amazing organisation with extremely interesting presentations covering all aspects of cash.
It was a great conference. The topics discussed give us an overview, a big picture of the trends in the currency industry. Hence, allowing CB and other stakeholders to incorporate these into policy and strategies
This was my first time at the FOC conference I was really impressed by the high level of knowledge and expertise of the participants very interesting presentations and great discussions, Looking forward to next year’s conference.
2020 Conference
The 2020 event will take place over two days and will include sessions on:
- Changing demand
- Improvements in cash collection
- Making cash more efficient
- How technical and process innovation can transform the way cash is used and handled.
Within these sessions will be a series of presentations covering:
- Central bank perspectives on cash
- Changing cash cycle models
- Cash recycling and substitution
- Cash centre efficiency
- Standards and automation
- Cross-stakeholder collaboration.
There will also be a number of panel discussions which, as in previous years, and promise a lively addition to the programme.
Some of the key questions we will explore include:
- What is driving cash demand and how can banks meet this demand more effectively? Do we really understand cash usage?
- What innovations contribute to increasing the efficiency of the cash cycle?
- How can we optimise ATM replenishment?
- How can all parties in the supply chain better collaborate?
- What are the latest technological innovations that will transform the way cash is handled? What does “data” and “digital cash” offer?
- How might they help banks forge better relationships with customers?
- Can we make cash profitable?
- What is the role of the central bank in the cash cycle?
- What is the impact of payment regulation?
- How should a central bank balance the “good” and the “bad” attributes of cash?
- Are customers ready for cashless branches yet?
- Can we work with other payment technology to make cash more convenient to use?
Sponsorship Opportunities
Platinum
Sponsor- 12m2 Customer meeting space
- 3 Delegates
- Private/room suite (subject to availability)
- Guaranteed opportunity to chair one of the sessions
- Presentation in the conference programme
- (subject to availability of speaker slots and the presentation meeting the objectives of the agenda)
- Opportunity to extend complimentary invitations to two of your customers
- (one invitation per customer)
Gold
Sponsor- 8m2 Customer meeting space
- 2 Delegates
- Opportunity to chair one of the sessions (subject to availability)
- Presentation in the conference programme
- (subject to availability of speaker slots and the presentation
- meeting the objectives of the agenda)
- Opportunity to extend complimentary invitations to two of your customers
- (one invitation per customer)
Silver
Sponsor- 6m2 Customer meeting space
- 1 Delegates
- Priority consideration to giving a presentation
- (subject to this meeting the objectives of the agenda)
Branding Opportunities
(Please note that the fees for branding opportunities are in addition to the sponsor fees. Alternatively, the branding opportunities can be purchased without companies having to be a sponsor).

App & Handbook
€ 1234

Bags
€ 1234

Cocktail Reception
€ 1234

Breaks & Lunch
€ 1234

Badges & Lanyards
€ 1234

Farewell Drinks
€ 1234
Sponsors and Exhibitors
The organisers will publicise sponsors and exhibitors on all relevant publicity materials from the date that the confirmation payment is received, and will display the sponsors’ and exhibitors’ logos on printed materials and the event website (with a live link if details are provided).
Conference sponsorships and exhibitor booths will be final and reserved on receipt of full payment. All payments are nonrefundable.
The organisers will provide all sponsors and exhibitors with details of recommended suppliers, including (but not limited to) shipping suppliers and stand contractors. It cannot accept any responsibility for any issues arising from the use of suppliers outside of these recommendations.
Our Venue
Meliá Madrid Princesa – Spain

Making your hotel reservation
Delegates are responsible for arranging their own travel and accommodation.
Contact Details
Meliá Madrid Princesa
Calle de la Princesa, 27
Madrid
- Tel (34) 915 41 82 00
- Website
Booking Your Stay
Delegates can now book their stay for the conference and receive the special Reconnaissance International rate for your stay.
€123 per night
Includes breakfast and wifi. *Excludes taxes


Beware of Unsolicited Offers
Delegates should only book their accommodation using the official reservation page when it becomes available – and not through any other agent.
Disreputable companies (such as Trade Show Housing) have been known to approach delegates with unauthorised offers – and these companies cannot be trusted.
Such companies have not been endorsed by us – and we never share delegate information with any housing company or travel agent. All unsolicited offers should be ignored.
If you have any questions or concerns about the hotel arrangements, contact the conference team:
- Email: info@thefutureofcash.com
- Tel: +44 (0)1932 785 680
Melia Madrid Princesa
Delegate Fees
Early Booking
Before 24 January 2020- Prices exclude local VAT.
- Payments must be made in the same currency as the invoice
- Payments can be made by bank transfer, credit or debit card
- All credit card payments will be taken in the currency of the invoice and your credit card provider will convert the payment to the currency relevant to your credit card at their exchange rates
- Full payment must be received before the Conference commences
- Admission is restricted to registered attendees only
Standard Booking
After 24 January 2020- Prices exclude local VAT.
- Payments must be made in the same currency as the invoice
- Payments can be made by bank transfer, credit or debit card
- All credit card payments will be taken in the currency of the invoice and your credit card provider will convert the payment to the currency relevant to your credit card at their exchange rates
- Full payment must be received before the Conference commences
- Admission is restricted to registered attendees only
Registration Fees Include:
- Attendance at the conference
- Download of presentations
- Lunches on both days of the conference
- Coffee and tea breaks on both days of the conference
- Attendance at the Welcome Cocktail Reception and Farewell Drinks
Registration Fees Exclude:
- Travel to and from the location city
- Hotel accommodation
- Personal or subsistence expenses
- Visa procurement